Meta slashes Quest VR headsets costs to draw clients

Its flagship Meta Quest Professional will retail for $999, down from its launch worth of $1,499, and Quest 2 256 GB model for $429 from $499, Chief Govt Mark Zuckerberg stated in a broadcast on its social media platform Instagram on Friday.

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The corporate referred to as out decrease Quest 2 gross sales as the rationale behind a 17% drop in fourth-quarter income at its Actuality Labs unit, which incorporates VR-related choices.

The division misplaced $13.7 billion final 12 months and over $10 billion in 2021.

Meta is dealing with warmth from traders for pouring cash into metaverse that has not reaped advantages as anticipated.

Late final 12 months, the corporate launched Quest Professional, positioning it as its most-advanced VR headset with capabilities to push the use-cases additional.

Quest Professional, with its outward-facing cameras that seize 3D livestream of the bodily setting and permit novelties like the power to hold digital work on a real-world wall, was aimed toward designers, architects and different artistic professionals.

Meta has of late sobered its stand on the metaverse and is specializing in saving prices. The corporate referred to as 2023 because the “Year of Efficiency” and projected billions in cuts to its spends this 12 months. (ALSO READ: Zuckerberg to announce extra job cuts in Meta’s ’12 months of Effectivity’?

Whereas VR headsets have added extra superior capabilities of late, their adoption exterior of the gaming neighborhood has been gradual.

Final month, Tencent, the world’s largest online game writer, shelved plans to enterprise into VR {hardware}, whereas it has been in talks to distribute Meta Quest line of merchandise in China.